Insights

There is a moment, before every important purchase, when an artwork stops being an image and becomes a question. Not “how much is it worth?”, but: what place does it occupy in my life? And above all: what does it say about me, right now, as I choose it? 2025, at least in the slice of the market that captured the spotlight, told exactly this story: the return of the artwork as a threshold. Not merely a safe asset, not just a “name” to add to a collection, but a psychological d

Imagine receiving a letter from a museum—not an invitation to a private view or a new membership offer, but a request to take part in a decision. Not an online survey with predefined answers, not a generic “tell us what you think” that vanishes into an archive, but an invitation to sit down with other citizens—selected like you—to deliberate on what a cultural institution should be, who it should serve, and what public responsibilities it should uphold.

When the return of works of art is no longer a point of arrival